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Finance Case study
Our client (belonging to the finance niche), making payment processes simple for their clients wanted to rank higher in the organic search results.
The Goal: Increased organic traffic along with search visibility
the action plan
The SEO strategy initially required foundational SEO tasks that had helped enhance and bring value to the site. So we focused by targeting the right keywords, maintaining site health, optimizing blogs, creating authoritative content that positively resulted with our client ranking higher in search results and being recognized as an authoritative leader in their industry.
Key Tasks:
Pagespeed Fixes Leading to Increase in Rankings.
Ranked Content Optimizations Utilizing NLP to Rank Target Keywords.
Sitewide Schema Implementation and Optimizations Gaining Search Snippets.
Down Dog Plumbing key stats
Q1
58.41% rise in SEO traffic
61.40% increase in new users Year over Year
60.42% increase in impressions Year over Year
Q2
67.00% rise in SEO traffic
73.12% increase in new users Year over Year
61.44% increase in impressions Year over Year
Google Analytics:
Google Search Console:
Ranking Increases:
Main Keyword Increases for Credit Card Processing and Merchant Services
